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Thursday, May 19, 2011

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Yahoo bought an unprofitable online ad service for $28 million

Rajeev - 8:05 AM
Recent the earning of the Yahoo the oldest internet Gaint has risen but the the ads revenue of it didn't do well enough as compared to other services. To boost the ad revenue Yahoo has taken a step. Yahoo had bought "5to1 Holding Corp.(FTOH.OB)" by paying the $28 million. The Company listed bought by yahoo is under loss as the result of it past year shows. 5to1 has lost close to $9 million of revenue. The company is based on Santa Monica, California, and is dealing with 20 websites. The acquisition is expected to complete in the second quarter.

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